ZERO LAUNCHES ITS TREND OFFICE.
Because we want even more sleepless nights. (Just kidding, wellbeing is something we take very seriously, and you’ll see that right away).
"We need a wellness programme."
We’ve heard this phrase dozens of times since launching Zero. And we get it: the demand is real. Health is the new wealth, and this shift is only gaining momentum.
From our own journeys in luxury Parisian hotels and on the road uncovering the latest trends, we saw firsthand that wellbeing is no longer a buzzword. It’s an essential part of the future of hospitality. Leaders in the industry, hoteliers included, will need to fully embrace this if they want to stay relevant with the new wave of travellers.
At Zero, our mission is to inject the boldness and creativity that often gets lost in the everyday operations of running an establishment. We stay ahead by dedicating hours each day to trend-watching, diving deep into consumer habits, analysing emerging trends, and spotting groundbreaking initiatives from hoteliers around the world. These resources are gold, and we figured it’d be a crime not to share them with a wider audience.
That’s why Le Carnet Zero is born.
A powerful notebook packed with insights, featuring an in-depth exploration of emerging trends, actionable areas to explore, and examples of best practices from trailblazing hoteliers worldwide. Consider it your guide to creating a truly unique experience at your hotel… or, if you need a jumpstart, just give us a call for a few ideas, we’re always happy to share.
Unsurprisingly, the first edition of Le Carnet Zero is dedicated to wellbeing. But other themed notebooks will follow very soon.
If you’ve made it this far, we thank you for your loyalty with an exclusive offer, valid until March 31st, using the code ZEROFOMO.
Join the revolution in wellbeing. No sleep until your hotel is top of its game.
See you soon,
Marine & Giulia
An introduction to the importance of wellbeing in hospitality (with stats to back it up)
Four key trends decoded
Around thirty game-changing case studies from hoteliers rewriting the rules
An overview of the ten emerging trends to keep an eye on
Practical examples of services you can easily implement at your establishment
A summary with all the keys to becoming top of your class in wellbeing.
Vague consumer profiles (you don’t need us to tell you that Gen Z and Millennials want wellbeing in their holidays)
Unreferenced studies
Inspiration without real-life examples
Unrealistic suggestions
Moodboards drained of meaning.
—
Numbers of page : 86
© 2025 Zero. All rights reserved. Any reproduction, distribution, or use without permission is prohibited.